
Work > Mercury retail app / Estee Lauder Group

Your Retail Companion app
Contribution and Impact
↳ Partnered with Leadership team Vice President and Product Development Manager
↳ Followed a User-centred design process gathering insights from stakeholders and beauty advisor teams from network
↳ Gathered product requirements and translated them in design specifications through an iterative process with the feature team
↳ Demo presentation to executive global finance and business stakeholders from Darphin Paris
↳ Gathered product requirements and translated them in design specifications through an iterative process with the feature team
↳ Demo presentation to executive global finance and business stakeholders from Darphin Paris
Role and responsibilities
↳ Lead Designer
↳ User Journey Mapping, Information Architecture, Brand Design, Interaction Design, User Interface Design, Visual Design & Art Direction
↳ User Journey Mapping, Information Architecture, Brand Design, Interaction Design, User Interface Design, Visual Design & Art Direction
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